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Chemicals Manufacturer

NEEDS-BASED RESULTS

 

Chemicals Manufacturer

SITUATION

Largest domestic producer of polyester microfiber needed a method of identifying projects with market potential and fast-tracking their development with appropriate resource allocations.

DRIVER GOAL

  • Restructure the product portfolio from 20% to 80% proprietary.
  • Deploy a consistent methodology to evaluate new product potential.
  • Build an integrated New Product Introduction stage gate process.

RESULT

  • Accelerated product development and new product introduction, bettering promised commercialization dates by 50%.
  • Conserved $4 million in scarce development.
case study image, CS-168 large

Case Study

Optimize Time-to-Market Cycle

Issue

The largest domestic producer of polyester microfiber, facing increased and significant competitive pressure, needed an effective method of identifying projects with market potential and fast-tracking their development with appropriate resource allocations.

Highland Approach

The Highland Group developed and implemented a product portfolio management process that focused investments on the highest-value-adding products; a revised approach to planning, developing and going to market with new products, including a new consolidated organization and governance structures; and a series of tools to help measure and optimize product portfolio value.

Actions Taken

  • Convened a Product Development Council.
  • Consolidated technical resources, resolved conflicting goals and fostered the design of the revised development process.
  • Reviewed planned new products.
  • Customized a stage gate development process.
  • Developed the quality functional deployment matrices of customer and market channels.
  • Redesigned the Request for Quote and Product systems.
  • Delivered the high definition screening tools required to verify customer content requirements.
  • Developed a design analysis process to screen, control, evaluate and approve compliance.
  • Identified and delivered toolkits of analytical procedures and methods.
  • Realigned and rewrote Engineering procedures.
  • Implemented all processes in Development Unit environment.

Accelerated product development, bettering promised commercialization dates by

50%

and streamlined new product introduction to plants for production and certifications

Related Information

subject matter-based

Project Leader

Manufacturing & Industrial

Joseph is a senior executive with more than 40 years of international industry management and consulting experience, primarily in the areas of process improvement, working capital optimization and operational metrics. Having served in more than 21 countries around Latin America, the Caribbean, the Pacific Rim, and North America, Joseph is skilled at implementing successful and sustainable change programs in culturally diverse environments.